Resort Media Services
Services Portfolio Resort Media Research Contact Us

Resort Media Services List of Services

 

Resort Media Services is a business partner with Constant Contact. Constant Contact

We can assist you with getting set up with one of the best Email Services around. Or, if you don't have the time, we can take it a step further and manage your program from set up to sending your emails. Or we can just be there to help when you need it. Its your choice, Self Serve or Full Service!

The eNewsletter Email Service

Keeping your customers and prospects informed of latest news, events and specials
is an important yet time consuming process.  Resort Media Services and Constant Contact understand the value of “keeping in touch” and the importance of doing it cResort Media Services eNewslettersorrectly.  Why send plain emails when you can send exciting graphically attractive emails?  And if you spend the time marketing your prospects and customer base, we believe that its important to understand who is clicking on what, what your success rates are and what works and what doesn’t. 

The Resort Media Services eNewsletter and Email Database Service is provided through a business partner arrangement with Contact Contact, one of the industries top email marketing company.  Utilizing a third party ISP is a tremendous value to you.  First, emails do not come from your server, thus decreasing your chances of being marked as a Spammer.   Constant Contact has strong, long-standing relationships with all of the major ISPs. In today's email environment, these relationships are critical to reliable email delivery and account for Constant Contact ’s low 2% block rate.

Here's why:

    * If there is a issue on the receiver's end, we will make continued attempts to send email while quickly addressing the problem with the ISP.
    * Our service is consistently adjusting the delivery systems for maximum delivery, as ISPs reconfigure their email security software.
    * Our service has a team of experts who focus solely on the issues of email delivery. The team's job is to ensure the highest possible delivery rate for your email campaigns.

Other features of our eNewsletter program include the following:

Permissions and list-cleaning

Email Marketing Database ManagementEmail marketing has an enemy—its name is spam. Spammers don't ask permission and they don't make it easy for list members to unsubscribe. Constant Contact is dedicated to fighting spam by providing our customers with tools that help them to build trust with their list members.
Permission management

    * Protected by SafeSubcribeSM assures your visitors that you are using a legitimate and reputable service to send your email communications and that they can safely sign up to receive emails from you.
    * A SafeUnsubscribe™ link is automatically included in every email you send, assuring your subscribers that they can remove themselves from your list with just one click.
    * An optional permission reminder can be added to your email campaigns to remind subscribers why they are receiving email communications from you.
    * The Confirmed Opt-in feature (double opt-in) can be activated, requiring that newly-added contacts give a second confirmation to be added to your email list.

Membership

We can upload your current customer / prospect list and then keep it current by only adding new names and addresses.

Not only will we add the contacts name and email we can add...

    * Company Name
    * First Name
    * Last Name
    * Telephone Number
    * Address
    * Mailing preferences (including text or HTML)
    * "Interest category" (you set them up—they can be visible or hidden)

We can even create a form link that people who visit your website can sign up for the monthly newsletter on your website.  This will automatically go into your list of emails.  And yes, you can see who that person is.  We can run reports and show you who is new.

From your email  database of names we can:

    * Categorize the list to create sub lists to send targeted email campaigns
    * Create an unlimited number of email lists
    * Save contacts who opened or clicked through your email campaign as unique email lists


eNewsletter


The eNewsletter is graphically appealing and includes many links to her website as well as a "call to action" coupon. 

   * eNewsletter is personally sent using the above fields.  We can address an email to use any of the imported fields making the eNewsletter customized.
   * Sponsorship for the newsletter is available which could include the sponsors name, a link to their website and 125x50 pixel banner
   * Coupon.  Which could be for your sponsor or main sponsor if you have multiple.
   * Customized headers
   * Referring links to either YOUR web site or any other pertinent link such as maybe the author of the articles web site.


Newsleter TemplatesTracking & Reporting

With every eNewsletter you can have a report a couple of days after the eNewsletter has been sent.  The email tracking and reporting can include:  who opened, which links generated the most interest, and who clicked on each one.  I can also tell you how many emails were delivered, as well as which addresses bounced and why. Having this valuable information will help you to determine your contacts' interests, the best day and time to send, how your list is growing, and much more!

Here's more details:

    * How many emails were sent and delivered
    * What percentage of your subscribers opened each email    
    * Who opened and clicked through each email
    * Which links generated the most click-throughs
    * How many and who removed themselves from your list

Knowing this information you also can:


    * Create new lists from your email campaign data, including all who opened or who clicked a particular campaign
    * Get website reporting for the "Send Page to a Friend" feature
    * Know what your monthly email list growth is
    * Know how it is growing (website sign-up, forwarded emails, etc.)
    * Know who is opting out of your list
    * Know how many send-page-to-a-friend pages were sent each month
    * Know how many and what contacts have forwarded an email to a friend
    * Know when a new contact joins your email list

If the email does not make the intended user, we can easily view all bounced email addresses by email campaign name and know why they bounced:

          o Non-existent address
          o Undeliverable
          o Mailbox full
          o Vacation/Auto reply
          o Blocked
          o Other

So now you have all the information to get started.
Click on the banner below and you can start emailing today for FREE for 60 days.

Need some help getting started? Click here to contact Resort Media Services and we can assist you in getting started or even with developing your eNewsletter templates and uploading your email database.

Sign up today for a Free Trial of Constant Contact


 
Resort Media Solutions       205.419.0860           email us at info@resortmediasolutions